Apple defends offshore decisions that result in low taxes

Apple pays a fair share of the taxes it owes the U.S. and other nations, its CEO said Tuesday, despite criticism from U.S. senators that the company is ducking taxes by shifting profits to subsidiaries that the company does not consider tax residents of any nation.

Apple CEO Tim Cook defended the company Tuesday before a Senate subcommittee, saying that Apple uses no "tax gimmicks" in assigning about two-thirds of its worldwide profits to three subsidiaries in Ireland, where the company has negotiated a corporate income tax rate of less than 2 percent.

In reality, Apple has paid a far lower rate than the 2 percent negotiated in Ireland, with one subsidiary paying no income taxes in the past five years, and another paying 0.05 percent in Ireland in 2011, according to a report released Monday by the investigations subcommittee of the Senate Homeland Security and Governmental Affairs Committee.

But Cook and two other Apple executives defended their tax decisions before the subcommittee. Apple paid an effective tax rate of 30.5 percent in the U.S. last year and may be the single largest corporate taxpayer in the U.S., Cook said. The company employs 50,000 people in the U.S. and its products support hundreds of thousands of U.S. jobs, he said.

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VMware launches network-savvy cloud service

VMware has launched its long-anticipated public infrastructure as a service (IaaS), touting its virtual networking capabilities as a differentiator from other established hybrid cloud offerings.

VMware's vCloud Hybrid Service will be based on the company's vCloud architecture, allowing customers to shift their VMware encoded workloads between in-house and the VMware hosted service, a practice known as running a hybrid cloud.

"You can write an application and be safe in the knowledge it can be run anywhere," said VMware CEO Pat Gelsinger, in a Web conference announcing the new service, adding that much of the complexity enterprises experience in deploying their workloads in the cloud comes from preparing their in-house applications to run in a new environment.

Those applications that VMware has certified to work with the company's vSphere virtualization platform will also work without modification on the vCloud Hybrid Service, Gelsinger said. The company touts that its software is used by 500,000 customers.

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Gartner Magic Quadrant for E-Commerce Keeps IBM, Oracle + Hybris as Leaders

Over the last two years, Gartner considers the ecommerce space to still be dominated by the same leaders named in its last Magic Quadrant report, namely IBM, Oracle and hybris.

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Building Your Narrative or Why Post Rationalized Narratives Stink

Post Rationalized Narratives Stink - Deb Lavoy

Narrative, when done well, is the tail that can actually wag the dog. But let’s be clear here and now, post rationalized narratives stink.

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KiSSFLOW Adds Workflow to Gmail Using Quick Action Buttons

Its only been one week since Google I/O, but already some of the functionality that was announced by Google is being offered by third-party vendors. Today, it’s OrangeScape, which is offering a number of quick action buttons in its KiSSFLOW workflow builder.

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